Competition Format
Event structure.
Written Entry
Submitted before competitionPrepare a full written project according to DECA's guidelines. This document is scored independently by judges before you arrive on-site.
Presentation
Up to 15 minPresent the highlights of your written entry to the judges. Focus on key findings, your decision-making process, and measurable outcomes or projections.
Q&A
Included in 15 minJudges ask questions about your entry. Understand every section deeply, questions often probe your assumptions, data sources, and implementation plan.
Performance Indicators
What you'll be tested on.
Business concept and value proposition
Market research and competitive analysis
Business model and revenue streams
Startup cost and funding requirements
Go-to-market and sales strategy
Financial projections (P&L, cash flow, break-even)
How to Prepare
Preparation framework.
01
Read DECA's official guidelines thoroughly
Each written event has a specific format outlined in the DECA Guide. Page limits, required sections, and formatting standards must be followed exactly.
02
Choose a meaningful, real-world topic
Judges reward authentic research with measurable data. Choose a topic you can actually research and document well.
03
Start the written entry early
Plan for multiple drafts. Have your advisor and peers review it. Written entries are scored before you arrive, they determine whether you advance.
04
Prepare a tight 10-minute pitch
The presentation is your highlight reel. Practice a structured opening, a concise walk-through of key findings, and a strong close.
05
Anticipate Q&A deep dives
Judges will probe your data sources, methodology, and assumptions. Know every number in your entry and why you made each decision.
Competition Tips
Notes from experienced competitors.
Choose a concept with a clear, defensible value proposition, 'Uber for X' is not enough.
Financial projections must be grounded: show your assumptions and calculations.
Judges often ask about competition, know your competitors inside out.
Ready to prep for EIB?
Practice exams for Entrepreneurship · Review Entrepreneurship performance indicators · Roleplay framework.